New staff reward gift card gives access to a multitude of high-street stores

A new multi-store gift card fromThe Gift Voucher Shop (GVS) makes its appearance in the incentive and motivation market.

The One4all Gift Card  lets staff choose gifts from more than 17,000 outlets including department stores, fashion outlets, hotels and providers of travel and experiences. It can be loaded with up to £100, allowing staff to shop at high-street retailers including Argos, Boots, B&Q, Comet, Currys, Debenhams, Halford, House of Fraser, PC World, Red Letter Day and WH Smith.

Jock Jordan, group sales director for GVS, said: "With everyone facing tougher times, it is more important than ever to get your company's reward and incentive scheme right. Companies need to choose a worthwhile, useful and cost effective gift that will motivate employees and clients and deliver results for the business."

Research has shown incentive schemes that allow staff to choose their own gifts are particularly effective. This is borne out by the fast growth of the gift cards and voucher category of the incentive and motivation sector.

The One4all Gift Card is available in six designs - silver, black, blue, purple and two Christmas designs. All administration is handled through the GVS corporate sales team.