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Managers need to do more to win hearts and minds, finds global DDI survey

Compared to employees’ current manager, their ‘best-ever’ boss was 23% better at helping them be more productive, 22% better at giving feedback on their performance and 21% better at handling workplace conflict a global leadership study from Development Dimensions International (DDI).

Research from the talent management company among employees across the globe reveals the areas managers and leaders need to improve in, in order to win over the hearts and minds of their employees.

Respondents reported that their current leader is 20% worse at recognising their achievements or helping them solve problems without solving them for them.

Lessons for Leaders from the People Who Matter, includes data from a survey undertaken for DDI by Harris Interactive. This spoke to 1,250 full-time employees in non-management positions in the US, UK, Australia, Canada, China, India, Germany and South East Asia (Malaysia, Philippines and Singapore), and found that two in five respondents (39%) said they had left a job primarily because of what their boss at the time did.

Simon Mitchell, director at DDI UK and one of the report authors, said: "The opinion of the people being managed is the one that really counts. The difference between people's current leader and their 'best-ever' is highly significant. Even something as straightforward as giving feedback is an area where an enormous difference can be made to an employee's motivation."

For those in the survey who reported their manager never gave them sufficient feedback on their performance, just 21% felt they were motivated to give their best most of the time or always. For those who always received sufficient feedback, this rose to a staggering 91%. A similar correlation between motivation and managers who show greater degrees of empathy with staff is also clear.

Mitchell continues, "People are not looking for their leader to be their friend, they want someone who can manage them well. But workers have little faith in their bosses' skills and are often hurt and demotivated by their actions".

It seems there are huge productivity gains that businesses to be made by creating better leaders. Employees themselves estimate that the increase in productively is equal to a whole extra person for every two to three people managed by their 'best-ever' leader

"In the current environment, managers ability to lead is being tested more than ever and the quality of leadership arguably makes a much bigger impact than when times are easier. Organisations need to ensure leaders have the basic skills that employees rate most highly."