Parents in need of more support from employers


Thank you for this article, it is true that we have to put a stop to presenteeism. We are capable, intelligent women with a very strong work ethic. For the sake of a couple of hours, i.e. 37.5 ...

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A majority (73%) of parents have said that their childcare needs are different now due to coronavirus, and additional employer support is required.

A new survey by childcare support app Bubble found nearly three-quarters of parents either need more childcare, or more flexibility with existing support as a long-term result of the pandemic.

Twenty five per cent of parents surveyed said their need for support with childcare had increased this year compared to only 10% that said it had reduced.

A further 94% of working parents said they believe it’s important for their employer to support them when it comes to childcare, arguing it would increase their loyalty to the business (85%) and boost their productivity too (76%).

However, despite this, 73% of parents said their workplace offered them no access or financial support when it comes to childcare.

CEO of work-life balance charity Working Families Jane van Zyl told HR magazine: “The way working patterns shifted in the spring as a result of COVID-19 illustrated that many more jobs than employers previously thought can be done on a flexible basis.”

She added that even though schools will remain open during the second lockdown, it does not mean that parents and carers will be able to return to the ‘normal’ working pattern they had in March.

She said: “In reality, parents have been grappling with staggered school times, gaps in wraparound childcare provision, and the ever-present risk of being required to isolate their family.

“We hope employers will be able to harness the innovative ways of working they developed during the ‘first wave’ to offer parents the flexibility they need—during this national lockdown and beyond.”

Further reading

How HR can support working parents

Childcare labelled leading cause of stress while working from home

Can we escape the single parent trap?

Speaking to HR magazine, Joe Richardson, research and policy officer at single parent charity Gingerbread said single parents will be most affected by a lack of childcare support.

“Of all workers, single parents are the most likely to work in sectors exposed to the biggest economic and health risks. This is why a second lockdown is such a frightening prospect for this group,” he said.

Single parents are also unable to ‘shift parent’ like couples can,

Richardson added: "If their child is sent home from school, they will face no choice but to stay at home with them.

“This is evidently an imperfect scenario, but employers should do all they can to allow single parents to work around childcare commitments, including flexible hours and working from home where possible”.


Thank you for this article, it is true that we have to put a stop to presenteeism. We are capable, intelligent women with a very strong work ethic. For the sake of a couple of hours, i.e. 37.5 instead of 30 we are often forced out of the sanctuary of employment, and not wanting to turn to benefits we embark on entrepreneurial journeys to enable us to organise, troubleshoot, problem solve, empathise and use our skillsets. We (single parents) fight day in day out, against stigma and misconceptions, fighting to find a way to work around childcare restrictions and fighting not to be dependent on contributions. This fixed presenteeism mindset often leaves families needing benefits instead of earning salaries and it is the companies who are really responsible for the huge benefits bill. It is proven with C19 that we can be in the office in school hours and pick up the other hours from home. Work in sync with childcare. Work in sync with skillset and salary, work that recognises these incredible single parents, is what is needed in the 21st century. Jules, SMBN

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