The Ministry of Defence (MoD) denies reports that it is misleading potential new recruits by glamorising life in the army

The Informed Choice? Armed Forces and Recruitment Practice in the UK report lambasts army recruitment advertising, saying it fails to point out the risks associated with such a career.

The survey reveals that seven-year-old children are being targeted by recruiters, making Britain the only EU state to employ such tactics. It also says that recruiters rarely meet the parents of minors.

But the MoD refers to the report as “incorrect, ill-informed and out-dated”. A spokeswoman for the Government said: “The Services do not target people under the age of 16. Our recruitment practices avoid glamorising war. Anyone considering a career in the Armed Forces is presented with clear information and all aspects of service life are discussed in detail.”

But author of the damning report, independent researcher David Gee, said: “The Armed Forces promise recruits more than they can deliver, so thousands end up wanting to leave. A more honest approach to recruitment will ensure that those who join do so for the right reasons.”